Peachoo, as a brand, is a reflection of her distinct personal experience. Her clothing is an expression of her intercultural dialogue between East and West. While her attention to sophistication, creativity and craftsmanship are influenced by a long-lasting legacy of Parisian commitment to fashion as an art form, Peachoo remains firmly rooted to her origins.
She employs traditional crafts but with a twist. The combination of handloom cottons with sophisticated beaded embroideries and traditional hand woven techniques used in untraditional colours and patterns are emblematic of her hybrid cultural sensibility.